Packaging Design | Brand Positioning | Retail Impact
We partnered with H-BERG to design the packaging for their new line of protein oat bars – gluten-free, free of sweeteners, and packed with 20% protein. The goal: create a bold, high-performing design that stands out on shelves and instantly communicates clean nutrition.
Our approach focused on bright color blocking, clear typography, and minimal layouts that speak directly to modern consumers looking for healthy, functional snacks. The result is a design that feels both sporty and premium — built to convert at first glance.